Fashion business and fashion industry - communication strategies 2.0
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Fashion business and fashion industry - communication strategies 2.0

This article offered by Be A Designer, the fashion office that makes your Brand. The accelerating dynamics triggered by the blockage of the textile industry -one of the most dynamic sectors in society- due to COVID-19, are reflected today and travel in parallel with the entry of the digital era. The marketing mix emerging in 2021 between offline tools...

How do you create a swimwear line?
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How do you create a swimwear line?

Article updated on 25/10/2022 INTRODUCTION: How do you create a swimwear collection? What are the fundamental steps that every designer (or aspiring designer) must know in order to approach this specific market segment BEFORE creating the products? In this article we are going to see how we can. create a. brand focused on swimwear...

Do YOU also want to be a designer? Everything that fashion schools don't teach you
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Do YOU also want to be a designer? Everything that fashion schools don't teach you

Among the many things we Italians are good at (and are recognised worldwide), fashion undoubtedly stands out. Even without being great experts or true aficionados, we can easily name many designers: Giorgio Armani, Miuccia Prada, Salvatore Ferragamo and so on, fascinating stories of people who, with their...