Effective content marketing through storytelling - fashion industry & communication2.0
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Effective content marketing through storytelling - fashion industry & communication2.0

ByCorrado Manenti

What is Content Marketing in fashion. Content Marketing in fashion includes the techniques of creating and sharing relevant and interesting content, both textual and visual, related to your brand. This content generates enough engagement to influence the buying process of your users. There are many examples of content...

How to write product descriptions with copywriting
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How to write product descriptions with copywriting

ByCorrado Manenti

Copywriting is the art of writing words that sell. It's not just about telling people that your product is great and that they should buy it. It's about taking the time to understand what makes your potential customers take action and then using language that will resonate with them to make them...

4 important mistakes of those starting to sell fashion online
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4 important mistakes of those starting to sell fashion online

ByCorrado Manenti

Where do I start selling online? How do I start selling clothing online? How much does it cost to open an e-commerce? It may sound trivial, but the tools used to sell fashion online are not always easy to choose. Take, for example, communication tools such as Instagram, Facebook or the various social networks, which are not always the...