Digital Marketing for Fashion Brands
Tailor-made communication strategies for emerging designers: from social media to advertising campaigns, from email marketing to content strategy. Let's build your brand's visibility together.
Request a free consultationCAMPAIGNS ADV FASHION
We create and manage advertising campaigns on Meta (Facebook and Instagram), Google Ads and TikTok, optimised for the fashion industry. From creative strategy to results analysis.
Scalable budgets, impactful creativity and precise targeting to reach your ideal audience and turn visibility into concrete sales.
Find out moreEMAIL MARKETING FASHION
Newsletters that convert: elegant design, intelligent segmentation and automation that accompanies the customer from initial contact to purchase and beyond.
- Platform setup (Klaviyo, Mailchimp)
- Brand-aligned design template
- Welcome automations and abandoned carts
- Seasonal campaigns and collection launches
MANAGEMENT SOCIAL MEDIA
Instagram, TikTok, Pinterest, and LinkedIn: we manage your brand's social media presence with content that tells your story and creates authentic connections with your audience.
From planning the editorial calendar to creating content, from community management to performance analysis.
Find out moreEDITORIAL PLAN STRATEGIC
A consistent and planned content strategy: we work with you to define your editorial calendar, aligned with launches, seasons and business objectives.
- Competitor analysis and benchmarking
- Definition of pillar content
- 3-6 month calendar
- Tone of voice guidelines
FUNNEL COLLECTION LAUNCH
The launch of a new collection is a crucial moment. We design comprehensive funnels that build anticipation, generate hype and maximise sales in the early days.
From the teaser on social media to the waiting list, from countdown emails to the launch event: every touchpoint is carefully planned down to the smallest detail.
Find out moreSTRATEGIC ANALYSIS SOCIAL
Comprehensive audit of your digital presence: we analyse performance, competitors and opportunities to define a data-driven strategy that works.
- Audit existing social media profiles
- Direct competitor analysis
- Detailed performance report
- Strategic recommendations
COPYWRITING SEO FASHION
Content that positions your brand on Google: blog articles, product descriptions and web texts optimised for search engines without losing their fashionable tone.
Keyword research, on-page optimisation, and valuable content that attracts qualified traffic and builds authority in the sector.
Find out morePut your brand in the spotlight
Tell us about your project and discover how we can work together to build the visibility your brand deserves.
Request a free consultationFAQ
Costs vary depending on your objectives: they start at £500-800/month for basic social media management, up to £2,000-5,000/month for comprehensive strategies including advertising, email marketing and content creation. We always provide a detailed quote.
Instagram remains the main channel for fashion, followed by TikTok for reaching Gen Z. Pinterest is great for website traffic, while LinkedIn works well for B2B and showroom contacts.
No, you can start with a modest budget of £300-500 per month, testing your creativity and audience. The important thing is to have a clear strategy and constantly optimise based on data. It is better to have a small budget that is well spent than a large one that is wasted.
The key is authenticity: sharing behind-the-scenes stories, involving the audience in decisions, creating valuable content, and maintaining constant communication that is consistent with the brand's values.
Organic growth requires 6-12 months of consistent work. Advertising campaigns can yield immediate results, but building a solid brand requires a medium- to long-term strategy and patience.
Communicating your brand the right way
Marketing is essential, but it must start from solid foundations. In my best-selling manual "Do you want to be a fashion designer too?" You will find an entire chapter dedicated to communication and brand positioning.
Before investing in advertising and social media, ensure you have a clear understanding of your identity and message. This is what makes the difference between burning through your budget and building a recognisable brand.
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