Sample Design
Let's define the structure of your collection together: product mix, colour variations and garment plan for a balanced and commercially effective sample collection.
Request free adviceBuild a winning sample
A sample collection is not simply a collection of garments you like. It is a strategic collection which must convey your brand identity, meet the needs of your target audience and make sense from a commercial point of view.
Too many emerging designers make the mistake of developing unbalanced collections: too many iconic pieces and too few basics, or everything concentrated in one price range. The result? Wasted investments and difficulty selling.
La Pyramidâ„¢ Collection
In our method, we use the Collection Pyramidâ„¢ to build balanced samples:
What we define together
- Total number of items - Based on budget and objectives
- Mix types - Tops, bottoms, outerwear, accessories
- Colour variants - Colour palette consistent with brand identity
- Price ranges - Entry level, mid-range, premium
- Seasonality - Seasonal vs. continuous items
- Development priorities - Which garments to develop first
For a first collection
If you are launching your first brand, we recommend starting with 8-15 items: sufficient to convey your identity, but manageable in terms of investment and production complexity.
Better to have a small but perfect collection than a large collection of mediocre items. You can always expand it in subsequent seasons.
Shall we design your sample collection together?
We analyse your project and define the ideal structure.
Request free adviceFrequently asked questions
It depends on positioning and target audience. For a first collection, we recommend 8-15 items, which is enough to convey the brand's identity without wasting resources. More structured brands can have up to 30-50 items per season.
A balanced sample collection includes iconic garments (hero pieces, 10-15%), core garments that define the identity (50-60%) and commercial basics (25-35%), with a mix of price ranges and types that cover the needs of the target audience.
Sample design consulting is included in our collection development service. We can also offer it separately as strategic consulting. Contact us for a personalised quote.
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