Table of Contents Welcome to this new article from the Fashion Business Academy, the reference point for those who dream of building a solid and recognisable fashion brand. I am Corrado Manenti and for years I have been helping designers and entrepreneurs transform their passion for fashion into successful brands. Today I will guide you through the first quadrant of the Fashion...
Discover how to create a clothing line for padel and tennis: create your new sports fashion line with us In the world of tennis and padel, clothing represents more than just a technical necessity; it is a symbol of identity, belonging and personal style. As an expert in the fashion industry and creator...
How to create your clothing brand in 11 essential steps Creating a successful clothing brand requires not only an excellent understanding of the fashion world, but also a well-defined strategy and a strong sense of identity and consistency over time. You don't need me to tell you this, you will surely have realised...
Table of Contents How to create a Streetwear line: In this article we talk about a topic that is always present in our work in the style department: creating a Streetwear line. Have you ever wondered how a Streetwear brand is born and what the steps are to become a successful designer in this world? Let's understand together what is meant...
Table of Contents Practical Guide to Building an Activewear Brand Welcome to this practical guide dedicated to those who want to launch their own activewear brand and want to understand how to take their first steps in a competitive and growing market. Today we will talk about brand design, the fundamental discipline that allows you to build...
Table of Contents "The act of creation is, first and foremost, an act of courage" - Pablo Picasso In this guide to creativity, we will take you through the process of turning an idea into a tangible fashion project. This article will serve as a real fashion course, ideal for those who are starting out on their own path...
Learn the principles of product design and discover how to build fashion products by following our Be A Designer method When you start building a collection, you must always keep in mind that it is born within a well-defined ecosystem and must respect its rules in order to always be coherent. To make fashion, we do not...
When people talk about how to become a fashion designer, they often imagine a creative figure who brings iconic collections to life. However, the reality is far more complex. For those who, like me, have been working behind the scenes in the industry for years, it is clear that the designer is only the tip of the iceberg: he is the face of the brand, the...
https://youtu.be/Xz8oFTK8dyY Gianni Versace's message echoes to this day: he who falls in love with the Medusa has no chance! . The aim from the start was to leave anyone who admired his shop windows or his clothes petrified, so much so that they could never go back. In addition to a complete revolution in the field of fashion, the brand...
Fashion is a lifestyle and has become a staple in people's lives it is a multi-billion dollar industry and it is not just about designing clothes. As a customer benefit, it's not just about what you wear, it's also about how you behave your aspirations and beliefs
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