There are some garments that never go out of fashion. Not because they are trivial, but because they are indispensable.Like the perfect T-shirt. You find it in every style guide, and you probably have at least one or two - or maybe ten - in your drawer. But how do you recognise a truly outstanding Made in Italy T-shirt production? The...
From shelter against the cold to a veritable style statement, scarves and foulards have become the perfect allies to give a twist and add an original and cool touch to your outfit. With an infinite number of materials, patterns and cuts available, the expressive possibilities are practically unlimited: from oversized versions that embrace the...
Have you thought about how to create a clothing line but found that it is more challenging than expected? The field of fashion is very broad and leaves a lot of room for fantasy, imagination, innovative ideas and opportunities, but probably no one has told you how much it costs to create a clothing brand from scratch. The truth is that there is no such thing as...
Table of Contents In a digital fashion market where the rules of the game change rapidly, emerging brands face complex challenges: building an authentic identity, getting noticed among thousands of competitors and choosing intelligently the channels to invest in. In this article you will discover the most common obstacles in the fashion market...
How to Manage Third-Party Garment Production in Italy In this article we discuss how to manage third-party garment production in Italy, an ever-present issue in our daily work as style offices. We will address the main challenges of producing a fashion collection in Italy and how to interface with suppliers and manufacturers...
How do you create a swimwear collection? What are the essential steps every designer - or aspiring designer - needs to know before going into production? If your dream is to launch a successful beachwear line, you need to know that the creation of the product is only one part of a...
A practical guide on how to design, develop and produce clothing for new mothers Have you ever thought about turning your passion for fashion into a rewarding and successful business? Developing a maternity clothing line can be an exciting opportunity to express your creativity and respond to the needs of a changing market.
INTRODUCTION: have you ever dreamt of seeing your creations parade down an elegant catwalk? Creating a bridal and formal wear line may seem like a daunting task, but with the right guidelines and a little passion, even up-and-coming designers can realise this dream. In this article, we delve into how to create a new...
How to Develop a Hat Collection: The Definitive Guide on How to Design, Develop and Produce a Hat Line in 2024 In the history of fashion, a hat is not simply an accessory, but a style statement, an unmistakable detail that has retained its iconicity through the centuries. "A hat is the ultimate fantasy,...
INTRODUCTION: A guide to creating a successful handbag line 2024 How can we design and create a successful handbag brand? What are the challenges for those who decide to enter this market segment? What does it mean to produce handbags in Italy? Embarking on the journey to create a successful handbag line does not...
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