There is a moment that every young designer dreams of: seeing their collection on the catwalk for the first time in front of an audience. Fashion shows are not just the culmination of months of work, but the synthesis of a vision, an identity, a dream taking shape. It is the end point of a creative journey, but...
How to become a fashion designer without fashion school: is it really possible? Here's how When people talk about how to become a fashion designer, they often imagine a creative figure who spends his time between sketches and sewing machines. For those who, like me, have been working behind the scenes in the industry for years, it is clear...
In recent years, one hears more and more about private labels. This is no coincidence: this model is revolutionising the way products are created and sold in so many sectors, from food to beauty to fashion. If in the past it was almost compulsory to create one's own garments from scratch, with paper patterns or inspired by...
How to create your own clothing brand from scratch Every day, dozens of aspiring designers get stuck between inspiration and reality when trying to figure out how to create a clothing brand. The good news? There is a method. And we can guide you step by step. This guide will help you understand how to create a brand of...
In the fashion world, the capsule collection is a winning strategy for emerging designers and established brands alike. With a focus on a few iconic garments, this approach allows you to build a strong and recognisable identity, avoiding the dispersion typical of large collections. Find out how to create a successful capsule collection, exploring meaning, examples and effective marketing strategies. Want to know how to turn your vision into reality? Stay with us and we will guide you through the secrets of this creative format that has revolutionised the way of doing fashion!
There are some garments that never go out of fashion. Not because they are trivial, but because they are indispensable.Like the perfect T-shirt. You find it in every style guide, and you probably have at least one or two - or maybe ten - in your drawer. But how do you recognise a truly outstanding Made in Italy T-shirt production? The...
Why should you launch a golf clothing brand? Actually, this question probably deserves several answers. Among many sports, golf is one in which fashion and style play a unique role: there is definitely a 'uniform' or dress code for golf, but unlike the sports of...
From shelter against the cold to a veritable style statement, scarves and foulards have become the perfect allies to give a twist and add an original and cool touch to your outfit. With an infinite number of materials, patterns and cuts available, the expressive possibilities are practically unlimited: from oversized versions that embrace the...
Table of Contents Have you been wondering how to open a clothing shop but don't know if it's still worth it? Let me tell you something: if you really want to make a difference and make your clothing shop a strategic place where people don't just buy, but have an experience, then you are in the...
You have an idea for a swimwear line. Maybe you have already made some sketches, you have the colours in mind, you know exactly how you want them to look. And now you're wondering: how do I produce them? If your dream is to create a swimwear line that combines aesthetics, quality and identity, you need to know that...
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